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An animated documentary channel

Odd Epic, animated documentaries: EVERY EPIC STARTS ODD.

Big stories start in odd places: their mother's laundry room, a ruined waffle iron, a man who was terrible at business, a glitch.

Film 01Adidas vs Puma01:39
  • a laundry room
  • a ruined waffle iron
  • a $35 logo
  • a glitch nobody fixed(allegedly)
  • a cheque to leave the country
  • a homework assignment
  • tiny creatures walking off cliffs
  • a chocolate bar designed to taste bad
  • a car trunk full of shoes
  • one sentence in a bomb shelter(family legend)
  • a deposit on the Titanic
  • a publicist paid to cause outrage

Chapter 01The channel

What we make

Animated documentaries about the strange, small beginnings behind big stories.

We find the odd moment where something huge began (a back room, a bluff, a bug) and follow it all the way to the epic. Companies and the rivalries that shaped them, inventions, history's odd turns, the people behind them, and sport.

Length
10–15min a film
Look
Flatvector animation
Facts
Sourcedin every description
Legends
Labelledon screen

The stories we tell

Chapter 02Newest first

Latest films

4 films so far, 48 minutes of odd beginnings. New ones land regularly.

Browse all films
Film 04Company Origin Stories

Grand Theft Auto

A small team in Dundee was making a game where you played the cop. Then, as one of them remembers it, the police cars broke.

Runtime
11:24
Chapters
8
Spans
1983 – today

the glitch? one developer's memory.

Coming up
Film 03Rivals

Hershey vs Mars

Two candy empires, one aisle. And the chocolate inside the very first M&M's came from the other side.

Runtime
11:01
Chapters
8
Spans
1857 – today

named after a horse? legend.

Coming up
Film 02Company Origin Stories

Nike

A 24-year-old walked into a Japanese shoe company and, by his own account, made up a company on the spot. That bluff became Nike.

Runtime
12:09
Chapters
8
Spans
1958 – 1988

the bluff? his own account.

Coming up
Film 01Rivals

Adidas vs Puma

Two brothers started making shoes in their mother's laundry room. Twenty-eight years later their feud split a German town in two.

Runtime
13:40
Chapters
9
Spans
1920 – today

the bomb-shelter line? family legend.

On YouTube now
Film notes

Chapter 03The map

Where it started

Every film starts somewhere specific: a back room, a kitchen, a shop that keeps closing, a rainy office. Each dot is one of our stories. Keep scrolling to visit a few.

4 films3 countries

A flat map of one small town, split by its river into two halves.

Film 01Adidas vs Puma

Herzogenaurach

1920s

Bavaria, Germany

Two brothers, their mother's laundry room, and a machine that ran on a bicycle.

Film notes
Batter poured into a round waffle iron, seen from above.

Film 02Nike

Eugene

around 1970

Oregon, USA

A track coach, his wife's waffle iron, and a sole nobody had tried.

Film notes
Three candy shop doors in a row, each with a "closed" sign.

Film 03Hershey vs Mars

Philadelphia

1876

Pennsylvania, USA

Milton Hershey's first candy shop. It failed, and so did the next ones.

Tacoma

1911

Washington, USA

Frank Mars starts making candy in his kitchen.

Film notes
A top-down pixel city where police cars swarm a yellow getaway car. Animated recreation.

Film 04Grand Theft Auto

Dundee

1995

Scotland, UK

A cops-and-robbers game where you played the cop, until the police cars broke.

Film notes

Chapter 04The rules

How we tell it

Legends get labelled.

Great origin stories collect myths. We keep the good ones in, and we tell you which ones they are, on screen, the moment they appear.

From the script · Adidas vs Puma
The whole feud boiled over with one sentence. In a bomb shelter.

family legend: not in any document

real frames from our films

Searchlights over a town at night, tagged "family legend".
Adidas vs Puma04:11
A fish and chip shop at night, tagged "as the story goes".
Grand Theft Auto02:06
A chocolate pie with a slice cut out, tagged "reportedly".
Hershey vs Mars04:06
A polaroid captioned "Adi & Owens, 1936?" stamped "legend?".
Adidas vs Puma02:58

Sources in every description.

Archives, court records, patents, parliament, the founders' own words. Every film lists what it stands on, so you can check us.

66sources cited
across 4 films

Spot a mistake? Tell us, with a source.

Email us, or leave a comment under the film on YouTube. Tell us which film, the moment (a timecode helps) and link the source that shows we got it wrong.

if you're right, we'll pin the correction.

Chapter 05The craft

Built in layers

Every scene is drawn flat, in layers: sky, set, props, weather, light. Then a camera moves through them, the way the multiplane cameras of hand-drawn animation did.

  1. 01Skynight gradient, moon, the hill behind the city
  2. 02Far cityrooftops drawn smaller and darker
  3. 03The seta tenement, a corner shop, one window with a monitor
  4. 04Foregroundrailings, a lamppost, a wet street
  5. 05Weatherrain, on its own sheet
  6. 06Lightglow from the lamp, the shop and the screen
1
2
3
4
5
6

The camera moves: near layers slide faster than far ones.

Dundee, 1995. A scene from our Grand Theft Auto film, rebuilt for this page.

Big stories rarely start big. They start in a laundry room, a kitchen in Oregon, a candy shop that keeps closing, a rainy office in Dundee. We go looking for that odd moment and follow it all the way to the epic.

Every epicstarts odd.

New films on YouTube. Subscribe and the next odd beginning lands in your feed.